Native Advertising (sponsored content) is paid content (text, video and podcast) that matches the form and function of HealthTalk.no and naturally fits into the editorial content. Articles is labeled so that the reader knows that the content is commercial.
Creating content about health in an engaging and explanatory way is a subject that only a few master. So most of the paid content on HealthTalk.no is produced by our own content staff. However: We may also distribute content produced by you or your media partners that is of relevance to our audience.
We offer the following Native Advertising products: Branded Stories, Native Articles and Native Banner.
Branded Stories
Branded Stories is a designated column on the front page of HealthTalk.no where three to four articles are published simultaneously.
Native Content
Native content is published in the news feed just as an editorial article, however the content labeled paid content.
Native Banner Ads
Unlike traditional banner advertising, a Native Banner Ad blends into its surroundings and is perceived less intrusive. Native Banner Ads links to the paid content and increase the reach and audience.